Sunday, August 24, 2008

Mother knows best

Having trouble figuring out who your audience is? Who is on the other end of your writing? Or, you know who you're writing to, but just can't get started?

Picture your mom. She’s smart, doesn’t let you get away with anything, demands accountability and has impressed upon you, roughly since birth, that you need to be responsible for your actions.

Picture your mom when you write.

She is your first and longest-running editor. As you write, keep to her expectations. She doesn’t want her time wasted, she seeks facts, and she’s more than capable of making up her own mind – as long as she’s supplied with clear, intelligent, meaningful information.

Platitudes (as in too many adjectives) don’t cut it with her. Get to the point, she’s a busy woman.

So is your reader.

Yours in Waste Management, WMW

3 comments:

comma girl said...

That is so true. If your mother would think you're using too many "big words," you probably are! Now if I could just get my mother to read my stuff.

Madame Hook. said...

Every time I ask my mom to read my stuff she just rolls her eyes at me. I think she has finally gotten tired me asking her that question at least once a week for the last 10 years.

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